ONE OF THE BEST USES FOR A WEB PROPERTY IS TO USE IT TO SELL YOUR PRODUCTS Why do I need an online store? Well, because everybody and their mother is online wouldn't you agree? An online shop enables you to reach millions of internet users all over the world - by far more than a brick and mortar property ever could. An effective e-commerceWeb Property provides a business with access to a wider marketplace beyond what was once imaginable. Let's look at a few more reasons to have an online store:
Save on business setup costs: Setting up a new business can run you into the thousands. Setting up online is easy and less expensive. Being open for business 24/7: An online shop becomes highly effective because customers can buy from the comfort of their homes and at any time of day.
No huge overhead: No expensive rent and/or huge utility bills. Need we say more? Lower marketing costs with better targeting: your online store can support your online marketing efforts by including customer reviews and testimonials. Greater flexibility: an online store can be updated instantly and as often as you like ñ for example, to promote a 'deal of the day' on your front page, without the need for expensive printed display material.
Lower marketing costs with better targeting: online promotion can be more precisely aimed at potential customers than using conventional media. I am an Author, why do I need an online store? Some people write for fun, and if that is you, more than likely you won't need an online store. But if you have a dream of sharing your writings with the world, then YES- You need an online store. Having an online store will not only provide an easy gateway for readers to purchase your book(s), having a store will also give you an awesome way to advertise your book on the web. How do choose the perfect server for my online store? Having an online store doesn't have much to do with the actual server - this requires three components which any industry standard webserver can provide.
There are many websites that offer you to use their estores, but at a price between $19.95-24.95 per month. You can go that route if you choose to, but our question becomes "why?" It is not that hard to set up and run your own online store. Our cPanel offers you really good store software depending on your package. With one click, a quick registration and perhaps one of our free templates, you can be up and running in no time.
Let's talk about what you will need to have a store like the ones paid subscriptions offer: A Store Software Suite
Popular ones include Magenta, ZenCart, CubeCart, and OsCommerce - this is what actually comprises your site and allows you to add, remove, and modify products, accept payments, have a "shopping cart" system, and handle your customer's user accounts. This serves as the link between your customers placing orders and you receiving them. This connects to your merchant account(b) through your SSL(c).
A Merchant's Account Your merchant account is what allows you to accept payments. The merchant account is set up between you and a merchant provider, and does not have anything to do with us - your store software connects through our server, to the merchant provider's server and sends it the credit card details your customer just typed into the store software's customer interface. The merchant provider then charges the customer's card, and moves the funds into your account with them. How you get paid by the merchant provider varies from provider to provider, but normally they will either deposit into your account directly, send you a check, or send you a PayPal payment. The credit card information, when in transit between your client's computer and your server must be encrypted for safety reasons. This is why we highly recommend you obtaining a SSL certificate(c).
A Good Hosting Package There are many hosting packages out there, but of course we are jumping at the chance to offer our own Gold Package to host your eStore. With this package, you will receive an easy 1-click icon on your cpanel to set up an awesome store. Check this package out here. You can also check out our store builder for more control over your eCommerce.